Lauren Serra Henderson
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Brand strategy, 25+ marketing templates, a Squarespace website, and one-on-one training on how to manage it all in-house…

…completed in just 6-weeks.


So you have a brand…ish.

You have a logo and a few colors you tend to use a lot… but that’s pretty much where it ends. You don’t know where to start with your social media posts (who even has TIME for that!?) and thinking about your website gives you an instant migraine.

But it doesn’t have to be this way. Not even close.

I know what you’re thinking - it’s too expensive to outsource this stuff, and hiring a marketing wiz is out of the question.

But I promise that you CAN take control of your brand + marketing assets - and you can do it in just. six. weeks.

Since 2015, I have been working with startup companies + small businesses to build smart, purposeful, and easy-to-maintain brand strategies designed to be executed in-house. I’ve developed a process that has helped over 30 small businesses + startup companies create brands + marketing strategies that resonate with their companies AND their customers.

And the best part? I build each brand with YOU in mind. Every brand strategy I build is designed to be executed in-house by you or ANY team member - no degree in marketing or graphic design required!


Here’s how it works:


- Part One -

We’ll complete a comprehensive audit of your brand to discover what’s working, what can be improved, and where there are holes.

Then, we’ll work together to create a smart, purposeful brand strategy that resonates with the core of your company + the hearts of your customers.

Looking for logo design? Contact me directly.


- Part Two -

Using the brand strategy as my blueprint, I’ll build out your Squarespace website and a suite of ready-to-go graphic templates for use in your email marketing, social media platforms, and print collateral.

The best part? All of these templates are designed to be used by ANYONE with ANY skill level - no graphic design degree or Adobe-certification required.

Looking for an easy-to-maintain Squarespace website only? Contact me directly.

- Part Three -

To help you get the most out of your new brand strategy, graphic templates, and Squarespace website, we’ll meet for three one-on-one training sessions so you (or a selected team member) can learn the ropes!

In each hour-long video conference, we’ll focus on how to use, maintain, and grow your brand + marketing strategies. You’ll be able to get my feedback on any specific questions you have, PLUS each session will be recorded for future reference.


“Hiring Lauren to guide our marketing efforts was one of the smartest things we have ever done.”

- Sona Wang, Chicago Blues Experience


This package is perfect for you if…

You have a vision for what you want your brand to be, but you’re not sure how to get there.

You want to build a lasting brand that resonates with your current customers + attracts the RIGHT future customers.

You have an awesome business but feel your brand + marketing assets are dragging behind.

You want to create a cohesive customer experience, from your website to your social media posts.

You want internal control over your brand + marketing assets, but you don’t have the time or skill-set to use tools like Adobe or Wordpress.

You’re ready to invest in your business to build a brand that is smart, purposeful, and easy to maintain.


Don’t take my word for it,



Working with Lauren has been one of the highlights of starting a new business. In addition to being creatively brilliant, Lauren is someone who always brings integrity, thoughtful planning, and a unique perspective to the project at hand. Lauren played such a critical role in developing the Wise Apple brand and getting our vision into the world. I would recommend her to anyone.

Rebecca Sholiton
Wise Apple


Lauren is a dynamic, proven professional with all the right talents to take your brand to the next level. Her creative mind coupled with her disciplined follow-through proved more than worthy in changing the recognition of our marketing program. Lauren is aware, driven, patient, and polished. Lauren is an asset to any business looking to boost their awareness in the marketplace.

Michael Rosenblum
Author + Real-Estate Mogul


Hiring Lauren to guide our marketing efforts was one of the smartest things we have ever done. Her work exceeded our expectations in every way, even under extreme time constraints. Lauren is passionate about her client’s business and truly becomes part of the team.

Sona Wang
Chicago Blues Experience


the investment


Brand strategy, 25+ marketing templates, a Squarespace website, and one-on-one training on how to manage it all in-house…

…completed in just 6-weeks.

— $7,500 —


Please note that Brand Strategy does NOT include logo design.
Looking for logo design + Brand Identity?
Contact me directly.


Need something a little less comprehensive? No problem.
Check out my Mini Packages, completed in just 4 weeks.


Brand Strategy + Templates + Training
(No Squarespace Website)

Recommended for businesses who do not need a website OR wish to host their website on a different platform

Squarespace Website + Templates + Training
(No Brand Strategy)

Recommended for businesses who already have a strong brand strategy + identity. Cohesive brand style guide required.


— $5,500 —



take your brand back.

Contact me today to learn more + get started.